22 April 2026

An Update to Members

As Australians search for ways to beat the fuel crisis including through increased use of public and active transport, We Ride Australia continues to lead nationally on e-bike issues in the media and political lobbying.

WeRide is at the centre of active transport advocacy to all levels of government, has been present nationally at e-bike inquiries, and has been recognised for unparallelled expertise in the issues driving the flood of illegal e-bikes entering our market. This work has escalated as the Government determines a response to the fuel crisis caused by the war in the Middle East.

So far in 2026, WeRide has conducted more than 35 interviews on radio, on TV and in print media, confirming that unsafe and non-compliant e-bikes are the biggest issue to have hit our sector in decades (see list below).

Our direct advocacy and meetings include:

  • the federal Minister for Infrastructure and Transport, and
  • the Assistant Minister for Productivity, Competition, Charities and Treasury and their advisors and departments
  • The Environment, Transport, Energy and Fair-Trading Ministers in several States and Territories and their advisors.

As the leading voice nationally, we have advised on and discussed communications and education materials for enforcement activities and worked with state and territory cycling organisations in coordinated responses to the issues.

WeRide has provided independent input through submissions and utilised our relationships to provide BIA access to political leaders and decision makers to provide technical and industry advice.

Since the start of hostilities in the Middle East, the interest in compliant e-bikes has boomed and WeRide is part of a national effort to publicise the benefits of e-bikes for everyday transport.

The years of investment by the members of WeRide have created a highly capable, effective and expert national body that puts cycling in front of national leaders and the media.

The maxim of ‘never waste a crisis’ has never been more relevant as we seek to push cycling and compliant e-bikes as part of the solution to the fuel crisis. We are doing this nationally and collaboratively with our partners, supported with data and facts.

This effort is often unseen and behind closed doors, so we are taking this opportunity to highlight how much advocacy work is being undertaken.

This is what WeRide is here for and every chance to talk to decision makers and the Australian public through the media helps us tell the story of how Australia is a greener, healthier, better place to be when more people are riding bikes.

It is good to have your ongoing support to undertake this critical work.

WeRide in the Media so far in 2026!

  • West Australian – print
  • Ch 9 Today Show
  • Ch 7 Sunrise Show
  • ABC Radio Perth
  • ABC Radio Adelaide
  • The Guardian Australia – online
  • Daily Telegraph – print
  • The Age / SMH – print
  • Channel 7 Hobart – TV
  • ABC Radio Sydney
  • ABC Radio Sunshine Coast
  • ABC Radio North Coast
  • ABC News Online
  • ABC Radio National
  • ABC Radio Melbourne
  • ABC Radio Coffs Harbour
  • ABC Radio Central Victoria
  • ABC 7.30 Report – TV
  • AAP – syndicated news
  • Radio 3AW Melbourne
  • WIN TV Victoria